Jurassic World Rebirth Earns $141M in 5-Day Opening

SATURDAY AM UPDATE: Universal & Amblin's Jurassic World Rebirth earned $26.3M on July 4th Friday, +4% from Thursday. The movie's 5-day total is $141.2M, with a Friday-Sunday take of $85.4M. The global opening is $312.5M from 82 markets, surpassing Jurassic World: Fallen Kingdom. Jurassic World holds the record for the series' global debut at $525.5M.

Independence Day distractions did not hinder Jurassic World Rebirth's success. The film posted the best July 4th haul for a No. 1 movie post Covid, outperforming previous titles. Audience demographics show an older crowd compared to previous films in the franchise.

Family audiences are a significant part of the viewership, with parents and kids making up 41% of the audience. The movie's business is strong across the country, with the South and South Central regions showing the best performance.

Reasons for ticket purchases include franchise loyalty, interest in the cast, and previous film characters. Marketing efforts, including in-theater trailers and social media, played a crucial role in driving ticket sales.

PostTrak data indicates a positive audience response, with a high percentage indicating interest in a sequel. In comparison, Apple Original Films' F1 saw a decline in its second Friday numbers.

For more details, visit Deadline.