King Seiko Makes Global Debut in Bangkok with New Collection
Seiko Watch Corporation introduces the King Seiko VANAC collection in Bangkok, marking the return of the iconic line after nearly five decades. The launch event featured actor Ryohei Suzuki as the brand's first global ambassador, symbolizing Seiko's ambition to expand King Seiko's reach worldwide. The classic timepiece, redesigned for a new generation, is now available for pre-orders in the Philippines.

In the quiet memories of his childhood in the 1970s, Akio Naito fondly recalls the comforting sight of his father’s King Seiko watch resting on the desk. It gave him a sense of safety knowing his father was home from work. More than a timekeeper, the watch became an anchor in time.
That memory is now part of a larger story, unfolding nearly five decades later with Naito leading Seiko Watch Corporation. The King Seiko line, paused in 1975 during the rise of quartz technology, has been revived with reverence for its heritage and redesigned for a new generation.
In Bangkok, Seiko staged a memorable launch at the Fashion Hall at Siam Paragon, unveiling the King Seiko VANAC collection. The highlight was the introduction of actor Ryohei Suzuki as King Seiko’s first global brand ambassador, known for his depth, grace, and versatility.
Suzuki’s appointment symbolizes Seiko’s ambition to take King Seiko global. He embodies the philosophy of 'The Newest Classic.' Speaking about his new role, Suzuki expressed his honor in representing King Seiko and praised the VANAC collection for its balance between tradition and innovation.
The arrival of King Seiko in the Philippines this August invites a new generation of collectors and watch aficionados to rediscover the classic timepiece. Pre-orders are now available on the Seiko Boutique Philippines website.
According to the source: Vogue Philippines.
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